Chicken dinner news. School lunch menus. Calendars. Routine police blotter items.
Print and online readers love such hyper-local content. Our staffs, not so much — as we push them to produce more hard-hitting enterprise journalism.
Against that backdrop, the push to outsource hyper-local content makes sense to a lot of news organizations. Alan Miller, managing editor of the Columbus (Ohio) Dispatch moderates a discussion of the issue with Brian Timpone, CEO of Journatic, and David Arkin, vice president of content and interactive at Gatehouse Media.